Episode 8: Reviewing Q1 so you’re putting more money in your pocket in Q2.

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Landing more accounts; getting your product into more consumers’ hands’, and putting more money in your pocket is a series of sprints. Don’t expect to make more sales without a plan, executing your sales plan proficiently and then reviewing it against consistent criteria.

The way you’ll achieve success is by being strategic in quarterly sprints. Measure those sprints so your full year run meets your expectations. Do not use hope as your strategy (I see you!).

In this episode I give you my formula for measuring your quarter 1 sprint.

Listen and learn:

  1. What revenue activity you should have expected in quarter 1 (so you can be prepared for next year);
  2. How to drive sales in quarter 2; and
  3. What results you can expect when you drive consumer demand according to the seasons and key occasions.

Learn from two Foodpreneurs Formula® member case studies and their results that I share with you. One is a kombucha brewer and the other is a spice and rub producer.


If you haven’t listened to episode 7 (45 mins), How to scale an ambient snack business & quit your day job, where I coach an early stage foodpreneur, listen here.

And, I invite you to come and join my community of female foodpreneurs, and catch up on the conversations, in Kiosk. For Women in Food and Drink, my free Facebook group.

This episode is brought to you by Foodpreneurs Formula®, my business acceleration coaching program for packaged food and drink brand owners ready to scale; and my free on-demand masterclass that gives you the framework to help you navigate your scaling journey.


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