Episode 19: Money: avoiding financial failure and becoming profitable.

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It’s hard making profitable packaged products. There’s a lot to consider and many actions to take. Most (80%) of food and drink businesses fail within five years – how do you avoid going out of business backwards?

How do you scale a business with food and drink packaged products that put more money in your pocket?

In this episode you’ll hear communications expert, Luisa Ford (aka my little sister), interview me on what it takes for foodpreneurs to be profitable.

You’ll learn:

  1. What should you charge for your products;
  2. What is the most important number to know;
  3. What does accounting for intermediaries mean;
  4. What pricing backwards means; and
  5. What margin management is for consumer packaged goods.

If you haven’t listened to episode 18 (1:14:04 mins), Distributors: making sales with margin. listen here.

And, I invite you to come and join my community of female foodpreneurs, and catch up on the conversations, in Kiosk. For Women in Food and Drink, my free Facebook group.

This episode is brought to you by Foodpreneurs Formula®, my business acceleration coaching program for packaged food and drink brand owners ready to scale; and my Pricing for Distribution Workshop with Hayssam Bejjani, “The Chief” of Cartel & Co.


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