Foodpreneurs Formula header
Foodpreneurs Formula
Chelsea Ford

Foodpreneurs Formula® is a coaching program specifically designed for women who want to sell more packaged food and drink product and scale a profitable business. Those who have sales already but want to land on even more shelves and get their product into even more consumers' hands. My methodology has been designed to help you scale to $1M p.a. in revenue. It is best suited to those with a growth mindset. The program is not suited to those just starting their journey or those who are yet to complete their initial product development.

I work with members to give you help and frameworks on what you need to do so you land more accounts; get more product into more consumers' hands; and put more money in your pocket for every food and drink product you sell.

Formidable foodpreneurs know that it is important to stop limiting yourself by thinking you don't need help. Doing everything yourself won't pay off - it will just burn you out.

Foodpreneurs Formula® is not a one size fits all. The program takes you on the journey you need to take for your business, it's coaching, an engaged member community, a curriculum to help you scale and content to keep you accountable to your goals so you create a scalable business and pay yourself a great wage.

You are supported to overcome the real-time hurdles you are facing as you scale your business from the very moment you join Foodpreneurs Formula®. And with lifetime access, you receive support for challenges and opportunities you face today or any time into the future.


"A sales formula for food and drink packaged products with a margin management framework is the ONLY way to get on more shelves; get product into more consumers’ hands; AND put more money in your pocket for every product you sell."


I am 100% committed to your growth.

What you get inside Foodpreneurs Formula

In The Words Of Some Amazing Foodpreneurs Formula® Members.

Danny Balboa's Sauce Co.

Natalie Harris


“Since working with Chelsea our business has seen so much positive change. We now have structure and focus, and a much clearer idea of what we want and how to achieve it.

Before working with Chelsea I had this very vague notion of success and what it meant to me, Chelsea actually helped me make ‘success’ a concrete and achievable goal that we are steadily moving towards.

I feel confident and knowledgeable in a way I never did in the first years of our business (I often felt like a fraud having very little idea of what I was doing and constantly just waiting for the balls to drop) and am actually really excited about what these next few years might bring!"

Rani's Cuisine

Ranee Veerassamy


"Females in Food has enabled me to push through barriers and limitations to see greater potential than I had imagined. I now have a clearer path and understand how to think and implement changes to make my business reach its full potential."


Bec Lloyd

"Working with Chelsea has felt a bit like landing a jet plane. I know take-off would be the usual analogy but bear with me: I've gone from being distant and disconnected to committing to a destination and zooming down closer and closer to the home runway. I've been challenged to check my facts and be sure of my course. I've been inspired by those who've gone before me and those flying alongside me, and I'm excited about touching down and disembarking fully into this wonderful foodie business."


Julie Morris

Julie Morris Pinchasalt

"You're a superstar Chelsea. Love your work, mentoring knowledge, guidance, business acumen, and how you really care about your clients, and your commitment to their success. I thank you from the bottom of my heart."

Cristiana & Co

Cristiana Waismann

"Chelsea, thank you for another year, for all the knowledge, encouragement, empowerment and motivation to keep pursuing my dream! Joining your coaching was a game changer. It is hard to express how grateful I am for all the growth I have had in business and personally!”


Alexandra Daignault

Alexandra Daignault of Sarjesa

"I wanted to give you some positive feedback and just let you know that I have seen a lot of really terrible business coaches who don't focus on data and don't actually have techniques and tactics for working on challenges. I wanted to reach out to you with some deep, deep gratitude because, I'm already getting so much value out of your program and it's only been four days. I really appreciate the care you have taken, and the expertise you have. Thank you."

Join The Waitlist And We'll Let You Know When You Are Able To Enrol