I work with producers of packaged food & drink brands to attract more stockists; increase product sales; maximise profitability; and achieve operational excellence.
I build businesses that promote women living life on their terms.
I help you become a more confident sales person; a stronger negotiator with stockists, distributors and brokers; and a fearless money manager so every product sold puts more money in your pocket.
My primary way of working with food and drink brand owners is through Foodpreneurs Formula®, my online group coaching program for packaged food and drink brands.
Foodpreneurs Formula® has been specifically designed for women who want to sell more and scale a profitable business. Those who have sales already but want to land on even more shelves and get their product into even more consumers’ hands.
My methodology has been designed to help you scale to $1M p.a. in revenue. It is best suited to those with a growth mindset. The program is not suited to those just starting their journey or those who are yet to complete their initial product development.
Foodpreneurs need to know what to expect and mistakes to avoid when building a formidable food & drink business.
Three steps to double your revenue in the next 12 months, even if you’ve tried many things before.
Get help to work ‘on’ your business so you experience exceptional business and financial growth.
Foodpreneurs Formula® is a coaching program by award-winning business coach and food industry expert, Chelsea Ford.
The program is for women who want help working ‘on’ their business so they experience exceptional business and financial growth. It covers everything from…
It’s only when these three stages are 100% nailed, will your business be truly ready to scale.
Foodpreneurs all over the world can be tricked that their slow, hard way will eventually pay off. You maybe one of them… it’s worked up until now, hasn’t it? Or has it?
Usually what happens is foodpreneurs make the assumption that paying for help is something that they can’t afford, and really why do they need it anyway. But research* shows, that having a coach in your corner significantly increases self confidence, improved work performance, relationships and communication skills. The research also shows that 9 out of 10 businesses feel they recoup the investment they make into coaching, plus more on top.
At Females in Food® we believe coaching programs need to pay for themselves, and history shows that ours certainly does.
*Institute of Coaching
The Formula: Chelsea guides you through the key areas of growing a consistent six figure food and drink business. Your growth trajectory is tracked from the start. We want you to succeed.
Industry Expertise & Guidance: tutorials with the world’s best industry specialists hand-selected by Chelsea to help you navigate the intricacies and regulations of the food & drink industry.
Business Coaching & Tools: Chelsea is an award-winning coach and her ‘live’ business coaching is where she teaches you the formula to building a consistent six figure food & drink business using business models you can easily follow and download to implement in your food and drink business.
The Orange Sheet™ & Other Accountability Tools: The Orange Sheet™ is our signature accountability tool which has been designed to track your progress and goals to keep you accountable to growing your revenue. This, and two other accountability resources, are embedded into the program to help you reach your goal regardless of your learning style.
Plus Loads More!
Founder of Females in Food®; award-winning business coach and mentor; advocate for women-led small businesses; and a bonafide, gold-plated, passionate foodie.
I launched Females in Food® in the Spring of 2016. The idea came to me after a big career in food and drink and talking to hundreds of small food and drink business owners and hearing the same complaints over and over again: I don’t have anyone who ‘gets me’; I don’t know where to start; I’m in the kitchen all day and can’t grow my business; I have to do everything on my own so keep running out of time; cash flow is a real struggle. I know you get this, right?
I explored what options were available for small food and drink business owners and realised that yes, there were programs and groups available but the free stuff was very generic and mostly hit and miss; and the big business programs were either out of financial reach for most foodpreneurs or just not relevant to our niche.
So, I created Females in Food® to give foodpreneurs like you a place to go to get specific hands on help to grow consistent revenue with people who have done it many, many times before and who ‘grew up’ in the industry so know it like the back of their hand. So let’s grow your food or drink business and make you another one of my success stories.
Founder of Females in Food®; award-winning business coach and mentor; advocate for women-led small businesses; and a bonafide, gold-plated, passionate foodie.
I launched Females in Food® in the Spring of 2016. The idea came to me after a big career in food and drink and talking to hundreds of small food and drink business owners and hearing the same complaints over and over again: I don’t have anyone who ‘gets me’; I don’t know where to start; I’m in the kitchen all day and can’t grow my business; I have to do everything on my own so keep running out of time; cash flow is a real struggle. I know you get this, right?
I explored what options were available for small food and drink business owners and realised that yes, there were programs and groups available but the free stuff was very generic and mostly hit and miss; and the big business programs were either out of financial reach for most foodpreneurs or just not relevant to our niche.
So, I created Females in Food® to give foodpreneurs like you a place to go to get specific hands on help to grow consistent revenue with people who have done it many, many times before and who ‘grew up’ in the industry so know it like the back of their hand. So let’s grow your food or drink business and make you another one of my success stories.